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Communication that Strengthen Goodwill

  Communication has its own significant value in the corporate business world. This is an exchange of information and a continuous process. With the expansion of business communication, it also becomes a responsibility towards the employees, clients, and society as a whole. Good communication contributes to the success of the organization, contributing to the success of the organization. The written form of communication, whenever it is sent, strengthens goodwill and aids in the development of the organizational image.This may be in the form of letters or emails. This makes a positive impression and gets the response one wants easily. It is proved that the pen is mightier than the sword, and in an analogy, it is also true that words are the mightier influencer and persuader. Therefore, the selection of words and their placement also make a difference. When a message is created and sent, it has a definite purpose. The purpose is targeted and the words being selected in the message